Animals Like Us, a hi-protein dog food sourced and produced in Hawkes Bay, New Zealand, is now available in Woolworths stores across Australia.

Proving popular in New Zealand, Animals Like Us is high in protein while low in carbs, and comes in three varieties – Grass-Fed Beef, King Salmon, and Grass-Fed Lamb and Venison Tripe – with each containing 33 per cent raw meat or fish and 67 per cent high protein oven baked meat and veg bites, coated with probiotics to support digestive health.

Rob Achten, co-founder of Animals Like Us, said they believe their product offers something new, a whole-prey blend of freeze-dried fish, meat and organs blended with high-protein bites.

“The freeze-dry process retains all the tasty goodness whilst making it easy and safe for humans to handle. In a nutshell, it’s raw, chunky and a little bit smelly, which is just how dogs like it.”

Achten is very excited to be launching Animals Like Us in Australia.

“Now, for the first time, pet parents can purchase premium dog food and treats from the convenience of their local Woolies store, without the need to travel further afield to a pet specialty store. It saves on time and gives peace of mind that you are doing the right thing by your pet. After all, our pets are part of our family and deserve the same healthy food and lifestyle that we enjoy.”

Research shows that 41 per cent of Australian pets suffer from obesity and this can cause additional problems such as diabetes and heart disease. Oral health is also a major issue for dogs with periodontal disease being the principal cause of tooth loss. Much of this, experts say, can be prevented through nutrition.

Emme Williams, Animal Health Expert, said dogs love raw food and as omnivores as it is naturally what they eat in the wild.

“They need the essential ingredients contained in raw such as Vitamin A, fatty acids and amino acids for energy, health and strength.

“Over half of Australian households (3.7million) own a dog, which equates to an estimated 6.4 million dogs nationwide. When you think that, in addition to the cost of purchasing or adopting a dog, the average dog owner will spend $25,000 on upkeep over its lifespan, feeding your pet good quality food could save you in vet bills by preventing major disease occurring.  You’re not only investing in your dog’s health, you’re also investing in your relationship because as every owner knows, a dog is not just for life, it is for love.”

Animals Like Us dog food is available for RRP $30 for a 1kg bag, with a treat range available for RRP $10 for a 40g bag.

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